High-Intent Buyers Landing on Your Site but Not Converting? Let’s Fix That
BoFu Conversion Content (Comparisons, Alternatives, Pricing)
Your buyer is comparing you to two or three competitors. This is the content that shows up when they search '[you] vs [competitor]' and helps them pick you.
What’s included:
- One BoFu page (comparison, alternatives, or pricing guide)
- Decision criteria + objection handling
- Easy to scan, so buyers find what they need fast
- SEO optimisation using your chosen keywords
- Up to two revisions
- CMS upload if requested
Get in touch for a quote
Also available for agency partnerships
Top of the Funnel Blog Posts
Most SaaS blogs are full of 'What is [topic]' posts that bring in traffic and don’t focus on those prospects close to buying. I write posts that actually say something, ones your sales team can share and your prospects will finish reading.
Every post starts with research. There’s nothing wrong with that. I want to understand your product so well that your own team reads it and thinks ‘yeah, that's exactly right’.
What’s included:
- One focused, research-backed blog post
- Real-world examples and credible sources
- SEO optimisation using your chosen keywords
- Written for Google and AI search
- Up to two revisions
- CMS upload if requested
Get in touch for a quote
Also available for agency partnerships
Case Studies
Your prospects don’t believe you’re the best just because you say so. It’s a different story when a customer says 'this is what changed for us’. I help translate your customer's success in a way that makes their peers want the same result.
What’s included:
- Story-led, with quotes from users or clients
- SEO optimisation for your niche
- Up to two revisions
- Final copy supplied as a web page draft or PDF
Get in touch for a quote
Also available for agency partnerships
Video Scripts
I studied screenwriting at MA level. So believe me when I say I know just how important those first five seconds are. I have a keen eye for knowing where attention drops off and how to keep someone engaged to the end. I bring that to every script I write, whether it's 30 seconds or 10 minutes.
I write scripts that sound easy on the ear when spoken. That means I include short sentences and allow for natural pauses. I also get rid of anything that sounds like something nobody would actually say. If you want, I can also add notes for visuals and voiceover direction.
What’s included:
- Three short scripts or one longer version
- Hooks, calls to action, and natural pacing
- Written for your platform and audience
- Optional notes for visuals and voiceover direction
Get in touch for a quote
Also available for agency partnerships
Trusted by SaaS Startups, Agencies, and Tech Teams
"Jackson excels in writing clean and well-researched content… always impressed with how quickly he took to a subject and was able to make it his own."
— Norbert Hahn, Content Manager, IGC Services
"We saw some of our key pages shoot up to Google's first page… Jackson is super adaptable and always ready with great ideas for our SEO strategy."
— Naz Malik, Co-founder, Onfolk
"Jackson is a skilled wordsmith with a marketing edge — his work is always well researched and expertly put together to fit the brief."
— Zsofia Kokenyesy, Content Manager, Gaming Realms
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